On the afternoon of October 18, the "2024 Fireworksworld Salon" hosted by the Fireworksworld platform under JYX EXPO took place successfully at Xinhua Bookstore (Central Book City) in Liuyang City.

The salon, themed "Cross-border Integration, Creating a New Future for Fireworks," attracted over 80 industry professionals who gathered to discuss cross-industry cooperation and the future development trends of the fireworks industry.

The opening speech was delivered by the team from JYX EXPO and Fireworksworld, who also unveiled a new brand image and introduced an innovative business model offering personalized business communication services for exhibitors. This initiative highlighted the company's commitment to innovation in exhibition services.

Mr. Zhou Honglei, China Director of the American Fireworks Standards Laboratory (AFSL), gave a presentation on "Policy Compliance and Opportunities in the U.S. Fireworks Market," analyzing the latest trends and opportunities in the U.S. market while addressing audience questions about U.S. standard products.

Vivi, founder of Changsha Spark Import & Export Trading Co., Ltd. and Funke China, shared insights on "Differentiation in Branding," offering valuable advice on how businesses can find unique positions in a competitive market.

Shoyan Mao(Hua Jie), founder of Hua Jie Selection and fireworks influencer, shared her "Experience in Operating Fireworks Self-media," using a Q&A format to vividly demonstrate how new media can be used to promote fireworks culture and products, which attracted considerable attention from the audience.

Billie Wang, host of Fireworksworld, presented on "Paying Tribute to Cai Guoqiang – ‘We Are’ Cai Guoqiang’s Los Angeles Performance," revisiting the iconic works and creative journey of this renowned artist.

The event concluded with a Q&A session where the guests engaged in an in-depth exchange of ideas on the current state and future of the fireworks industry. The salon not only provided a platform for communication and collaboration among industry professionals but also showcased the fireworks industry's infinite potential for innovative development.