From July 15 to 17, 2026, the SIGEP Asia 2026 — Singapore International Food Technology & Packaging Exhibition was held at Marina Bay Sands Expo & Convention Centre. As the official organizing partner for Hunan enterprises, JYX Expo coordinated three leading tea companies from Hunan Province to participate in a group delegation, led by Mr. Wu Chongyue, President of the Hunan Black Tea Association. The delegation leveraged this international platform to connect with the Singapore Tea Trade Association, opening precise trade channels for Hunan tea into the ASEAN market.

▲ Hunan Tea Delegation at SIGEP Asia 2026, Singapore

Organized by WEIN Group, SIGEP Asia is the premier B2B trade platform for food technology, eco-friendly packaging, and beverage innovation, covering the entire Southeast Asian consumer market. Singapore, as the trade hub of ASEAN with a large Chinese consumer base and mature distribution networks, presents an ideal gateway for Hunan tea brands seeking overseas expansion.

JYX Expo provided end-to-end exhibition services including booth planning, on-site setup, and pre-arranged B2B matchmaking with local industry resources. Three representative Hunan tea enterprises showcased their premium dark tea, black tea, yellow tea, and white tea products, drawing strong interest from Singaporean importers, distributors, and chain tea brands.

To maximize commercial outcomes, JYX Expo and the Hunan Black Tea Association coordinated in advance with the Singapore Tea Trade Association to arrange customized business matching sessions. Discussions covered product import standards, regional distribution partnerships, co-branded tea development, and cross-border packaging upgrades.

"Southeast Asia is a key region for Hunan's specialty agricultural products going global, and Singapore as the ASEAN gateway holds strategic significance," said a JYX Expo representative. "By bridging domestic and international trade associations, we build sustainable overseas channels for Hunan enterprises — this is a core practice of our 'Hunan Products Going Global' exhibition service series."